Final DigiPak

Following on from the feedback which was produced, we acted on it and adjusted our DigiPak in order to make it look more professional and up o the best standard possible. As a result we have come up with our final DigiPak which can be seen below:

 

DigiPak Changes Made Due to Feedback

In response to the feedback we received from our peers, we made some alterations to the Digipak to make the final product. 

Here is the comparison of our first draft to our final draft:

• Most of the people didn't like the use of different fonts used, so we changed this so all of the writing had the typography style to it, increasing consistency. 
• The positioning of the panels were also changed so that the layout worked out better on our final CD. 
• Quite a few of our peers also said that the white border around the national anthem logo looked to amateur, and that we was missing the album title on the spine of the Digipak, which we also added. 
• We alternatively decided to add a special thanks panel to the design as we felt it would add to the artist's friendly personality, making the rose picture out of focus so that the text could be clearly seen. 
• Our final alteration we made was on the disc. We decided against placing the text angled as it was difficult to read, so we placed the writing at a straight angle, still using the purple bar against the pink disc. To carry the nature theme across the Digipak, we decided to add some more tree doodles as well as the stars.
• Two of the pictures were also edited out and replaced as these were the least liked images on the Digipak. We decided to use more images of her to increase the star image. These were used on the lyrics and the special thanks pages as the two images used before were described by our peers as too cliché. 
• We also saw that a couple of the Polaroid images were too washed out and the exposure settings were too high. The images were also changed and colour corrected. 

DigiPak Feedback

After we completed our DigiPak and showed it to people we asked them to give us feedback, in order for us to be able to improve it and as a result make it look much more professional and appropriate for our artist, as well as anyways we could possibly make the link to our video and website better through synergy.
This is the feedback we received:

DigiPak First Draft

Today we published our first draft for the digipak. For this we have completed it on Photoshop and through using the official measurements, we have created the front and back covers, along with what will go inside too. We have used the photographs from our South Weald Park shoot and this creates a nature feel and this connotes across to the audience the folk genre of Heidi Holmes' music. This is because folk music is stereo-typically associated with that genre.

Also to create synergy throughout all of our ways of promoting we have maintained the theme of travel and photography. This explains why we have included the Polaroids (which also adds a rustic feel to our artist) and the stamps which you would see on a letter, that feature on the back cover.

To move forward from here we will go and look for feedback from teachers and peers anonymously in order to receive honest feedback with suggestions as to how we can improve. We will then take these on board and therefore make improves to this first draft.

Creation of DigiPak

For the project that we are completing, the DigiPak is worth 10 marks in total, so it is important that we take plenty of time to make the DigiPak as good as we can and as a result suit the artist's image. From using our variety research we came together and suggested our ideas, which we have put together and can be seen in the 'making of' presentation and then this influenced our photo shoots so that we could use the photos in our DigiPak.
Here is how we made it:

DigiPak Research

Now that we have completed conventions and analysis for DigiPaks, we feel that we now have sufficient information to complete the required research. By completing this research it will enable us to create a realistic and accurate DigiPak for our artist in the Folk/Folk-Pop genre, which is especially important when trying to portray across to the consumer the representation of our artist. Along with this we also looked into the ways in which we could follow the correct conventions, but make our artist unique as well. This research includes information on the photography used, titles and writing used and colour schemes.

This is below:

Similar Genre DigiPak Analysis

Today, in order to understand what to look out for in a DigiPak of the genre of our choice, we completed the analysis of a DigiPak in the same genre. The genre we are looking at is Folk Pop, so by looking at the DigiPak of Treva Blomquist's 'As It Should Be' it will give us an insight as to what the DigiPak can suggest and show about an artist and their music.