Shooting Day 1- Shooting Schedule

Our first location we have decided to go to is South Weald Park, as it possesses the nature-based, autumnal atmosphere that we want in our music video therefore we have chosen it as our photo shoot location as well as our first filming location. Below is the shooting schedule that we created to ensure that filming goes as smoothly as possible. This will save us time during the production as the schedule states the framing, shot type and props needed for each shot. Being organised is essential for a successful production. This will therefore give us time to focus intently on smooth camera work as well as performance as we do not have to think about coming up with shot ideas on the spot. However, if the location inspires us on the day for cutaway ideas, we will make sure to record it.

Similar Artist Research

In order for our group to be able to create an accurate representation of our artist, it is important that we focus on similar genre artists to make our artist as realistic as possible. This therefore means that we will be able to market our artist in an appealing way to our target audience, who would listen to the artist's music.

Similar Genre DigiPak Analysis

Today, in order to understand what to look out for in a DigiPak of the genre of our choice, we completed the analysis of a DigiPak in the same genre. The genre we are looking at is Folk Pop, so by looking at the DigiPak of Treva Blomquist's 'As It Should Be' it will give us an insight as to what the DigiPak can suggest and show about an artist and their music.

Location Shots

After finding inspiration from other music videos and our Steal-o-matic for the locations of our music video we decided to go and visit South Weald Country Park in Brentwood. We chose this location due to its beautiful, green open spaces and autumn feel. We looked the area up online first and this is what we found:

 

After seeing this we decided that for our nature shots it would be perfect, so to make sure it would work for the music video we imagined we completed a location visit, to see for ourselves where to film. The stairs, area by the lake and forest area was exactly what we wanted and will easily help us portray across to the audience the artist's image and represent the genre of the music.
These a couple of the location shots we took during our visit:

Location Inspiration

So that we are able to make our music video as professional as possible, it is important that everything that we complete looks perfect and realistic for someone of our artist's, Heidi Holmes, genre, which is Folk/Folk-Pop. For this to happen we need to understand the types of locations videos of this genre will be filmed in, especially since we want our artist to have a happier, more fun loving and modern edge to her compared to other artists in the same genre. In order to portray this through our music video the personality which comes through from the artist must be parallel to the location she is in.

The video below shows where we have got and will get our inspiration from:

Props List

As we have now completed the research necessary on props, we are able to create a list of props that we will need for our artist to use and include within the music video. These will help further her image and make her fun representation clearer to the audience and consumers. The information developed here will help with the Shooting Schedule as it will enable us to be organised and more efficient with our time because, they will be no confusion as to what we need to bring in order to film.
The list is as follows:

1. Guitar (Acoustic) 
2. Over the head Headphones
3. Microphone
4. Microphone Stand
5. Beanie Hats
6. Flowers (Wild)
7. Floral Headband
8. Polaroid Camera (Filler Shots)
9. Scarf
10. Polaroid Film

We will borrow these props from other people or from ourselves or buy them when we go shopping. As we are on a budget, due to our artist only just starting out, we look around and cannot just go for the first one we see in case there is a cheaper option elsewhere. Luckily apart from two of the items needed above, we already have ourselves within the group, meaning we do not have to spend much money at all.

Props Research

Props can play a vital role in creating the right mise en scene for the video and therefore thoroughly contributes to creating the artists image. Through this research I was able to realise this huge effect props can have and the types of props that artists in Heidi Holmes' genre use (Folky/Folky Pop), for example Shawn Mendes and Ellie Goulding.
This research that we have completed will further enable us to develop an understanding as to what should be included on our own prop list.